South West London luxury riverside development defies market conditions with one of London’s most successful launches this year.
[London: 10 October 2023] Today, multi-use property developer, Rockwell, has reported impressive sales for its luxury property development in South West London. Since its launch in May 2023, Hurlingham Waterfront has surpassed £60million in sales.
The success of the brand new 3.2-acre scheme contradicts market-wide trends and firmly establishes Hurlingham Waterfront as one of the best-selling developments in the capital this year.
Buyers from across the globe have complemented a significant volume of sales from the domestic market, with the project being showcased at an immersive marketing suite, directly opposite the site along Nickols Walk.
The developer says that the strong and consistent demand for residences at Hurlingham Waterfront is a result of not only the immediate riverside location, expansive private gardens, and full suite of amenities, but also the unique range of residency options across studio, one, two, three and four-bedroom apartments.
Nicholas Mee, Managing Director of Rockwell, said: “Riverside property has always commanded a premium, especially in London. We have found that Hurlingham Waterfront’s unique combination of the peace of the river and the energy of the city presents a unique and attractive proposition to buyers, across demographics, and we are pleased to say that the reception of this vision has exceeded expectations.”
Over 90 apartment types are on offer at Rockwell’s development, each of which has access to an extensive suite of amenities, which include workspaces, lounges, cinema, a fully equipped fitness centre and a pool, sauna, steam room complex for residents’ private use.
This is in addition to the 39,000 square feet of ‘rewilded’, resident-only green spaces at Hurlingham Waterfront. Rockwell say connecting residents with nature was a central part of their vision for the site and that this has been a popular element of the offering onsite.
Nicholas Mee added: “Nature has proven to have a big impact on mental and physical wellbeing. This has been taken into account at Hurlingham Waterfront and has influenced the design of all the interior and exterior spaces. We are delighted with the positive reception of our product since the launch in May this year and we are looking forward to the months ahead.”
Due to the popularity of the scheme so far, Rockwell has reported that it is releasing an additional suite of apartments for sale.
First completions at Hurlingham Waterfront are scheduled for Q3 2025. Prices start from £595,000. For more information, visit https://www.hurlinghamwaterfront.co.uk or contact Savills or Knight Frank.
