Avocado Property Agents has announced five major milestones for 2025, including surpassing 2,000 completed property sales since launching in 2020, expanding its network to more than 40 agents and securing a third consecutive national award win for its operating model.

Since its launch in 2020, Avocado says completed over 2,000 property sales in September – a landmark moment that now stands at 2150. The firm has been named among the top five fastest-growing estate agency brands in 2025.

Avocado also pointed to continued momentum through typically uncertain periods, reporting that in the Budget-month of November, it delivered sales agreed equivalent to 113% of available stock.

The firm has continued to grow its partner network, with over 40 estate agents now part of the brokerage and additional agents signed up and preparing to launch across areas including the Norfolk Coast, Oxfordshire, Basingstoke, Wiltshire and the West of England.

In recognition of its approach, Avocado has been named Best New Model Agency for the third year running (2023, 2024 and 2025) at a national awards programme – becoming the first agency to win the same category three years in a row.

Excited about what comes next

Commercial performance has also broken internal records in 2025, with Avocado highlighting standout results from multiple partners. The brokerage said Dan and Neil were on track to beat their previous record of banked business and to exceed £700,000 for the year, while two solo Avocado partners are each expected to pass £250,000 – both of them working independently and without a physical office.

Looking ahead, Avocado has also confirmed a high-profile fundraising challenge for next year. At the 2026 London Marathon, Avocado founder Ian Macbeth has been approved by Guinness World Records to attempt to become the fastest male marathon runner wearing an inflatable emoji costume. Further details, including the chosen emoji, target time and charity information, will be shared in 2026.

Avocado founder, Ian Macbeth, said: “2025 has been a huge year for us. Hitting 2,000 completed sales since launch is a proud moment, but what matters most is what sits behind it – great agents, great service and a model that lets people build serious businesses without needing to be tied to an office. To win Best New Model Agency three years in a row is a real honour, and I’m excited about what comes next as we head into 2026.”